Presentation by Donna Hoffman at the 2017 Association for Consumer Research Doctoral Consortium.
Category: Internet
Larry Downes Noted NYT Best Selling Author to Speak on Internet Disruption at GWSB
Please join us for an exciting talk by Larry Downes, New York Times Bestselling Author and Internet Industry Analyst, on how the most Internet trends
Marketing the Smart Home: A New Framework
Presentation at Brite 2016, Columbia University, March 2016.
Let’s Get Closer: Feelings of Connectedness from Using Social Media with Implications for Brand Outcomes
Abstract Despite the fact that social media offers consumers opportunities to connect with each other, little work has focused on how what consumers do on
Why I’m Quitting Comcast or Does Cable Have a Future?
I got my latest Comcast bill today. A fee increase AGAIN. That makes three (3!) increases since December. My service originally started with Blast, the
eLab City in Second Life
Originally posted on Tom Novak:
Background. The eLab City project was started in Second Life in October 2007 and will be up and running at least…
Center for the Connected Consumer 