Presentation by Donna Hoffman and Tom Novak at the 2017 Association for Consumer Research Annual Conference.
Presentation by Donna Hoffman at the 2017 Association for Consumer Research Doctoral Consortium.
Presentation at the 2017 ACR Annual Conference on “A Circumplex Model for Understanding Relationship Journeys in Consumer-Smart Object Assemblages.”
Presentation at the 2017 INFORMS Marketing Science Conference, Los Angeles, CA June 10, 2017.
Keynote presentation at the EFMI Vision on Food Congres 2017, Putten, Netherlands, May 23, 2017.
MSI Webinar on Marketing on the IoT. Presentation deck here.