Presentation at the MSI Conference on Marketing in the Consumer Internet of Things.

Presentation at the MSI Conference on Marketing in the Consumer Internet of Things.
At MSI’s “Immersion” conference on September 19, 2014, I had the chance to talk about consumer interactions in a world where the Internet is no longer
Originally posted on Professor Donna L. Hoffman:
The digital augmentation of people, products, and places suggests new marketing strategies that go beyond Facebook and other…